Market Correction Playbook: 10 Things Value Investors Do When Prices Fall
When the market falls 20%, most investors panic. Value investors have a checklist. Here's ours.
Markets fall 20% or more on average once every 3.5 years. They fall 10% roughly once every 18 months. Most investors either panic-sell near the bottom or freeze and do nothing. Value investors have a checklist. When others are selling, the playbook is clear.
The Psychology First
A market correction feels catastrophic in real time and manageable in retrospect. The cognitive bias driving bad decisions at the bottom is availability heuristic — the most recent, vivid experience (falling prices, negative headlines) dominates decision-making over the statistical reality that corrections are temporary. The antidote is pre-commitment: decide in advance exactly what you will do when prices fall 10%, 20%, and 30%.
At -15%: Add to existing positions trading below NCAV. Deploy 30% of dry powder. Check insider activity for cluster signals.
At -20%: Increase allocation to 60% of dry powder. The median 12-month return from -20% drawdowns is +23%.
At -30%: Maximum deployment. Historical record shows 100% of -30% corrections eventually recover fully.
Throughout: Do not check portfolio value daily. Maintain a 2-year time horizon for every position.
What the Data Shows
The S&P 500 has experienced 12 corrections of 20%+ since 1950. In every single case, the market recovered fully within 5 years. The median time to full recovery is 14 months. An investor who deployed capital at each bottom versus one who held cash through every correction shows a 4.2× wealth gap after 30 years.
Using DipBuster During Corrections
During market drawdowns, the leaderboard rotates rapidly — new net-net candidates appear as prices fall below NCAV. The insider signal feed is also especially valuable: director buying during a correction is a much stronger signal than during normal markets, because insiders are buying into maximum fear, not optimism. Set up price alerts on your highest-conviction watchlist names and let the system tell you when entry conditions are met.
Andrew Waterhouse is the founder of DipBuster, which he built to give UK retail investors the insider-filing data, net-net screens and dip signals that professional desks take for granted. He writes about value investing, market structure, and the reasoning behind each DipBuster tool.
Disclaimer: Not financial advice. DipBuster is an information platform. Always do your own research before investing.